Cameron,
these are all good points. One of the outcomes of the board meeting on
Sunday was that we will need to continue to help local chapters tap into
local funding resources - just as is already happening in many places, be
it Australia, Germany, France, and so on. This will include setting up
How-To pages describing how this can be done (small, medium, full scale
presence) and what you put together here is just exactly part of what we
need.
Maybe you could start a Wiki page right away and dump some of your
experience and thoughts there so that we can work with this in the next
month or so. Maybe add that it will not be detrimental for businesses to
join into this kind of local sponsorship as we will have to sell this and
our proposition is not all that clear yet.
We have also decided that it will be good to have Tyler involved with
these tasks more as he is the only one who can persistently follow up. In
some way the Marketing Committee has precedented this by voting him as
chair.
Pity you can't be here and we are all looking forward to Sydney.
Best regards,
Arnulf.
On Mon, September 29, 2008 22:53, Cameron Shorter wrote:
Frank, I think this will be money well spent, and our job is to work out
how we can make the money give its greatest impact. $50K will cover basic
essentials, but will not cover our world wide marketing activities. $50K
equates to ~ $3K per local chapter. For background, rough minimal costs
for setting up a booth at a conference are ~ $5K. So OSGeo can afford to
pay for half a conference per year for each chapter.
So the Marketing Committee will need to manage expectations regarding
funding. We should be clear that the best the OSGeo can do is contribute to
material for the conference: shirts, LiveCDs, fliers, banner, etc.
Local committees should take ownership of presentations and manning
booths, which will help build the local OSGeo industry, reduce travel and
accommodation costs, (and reduce our Carbon footprint).
We should be focusing on presenting ourselves as quality. Better to have
less quality material than lots of half finished material.
Local committees should cry poor to conference organisors (noting that
OSGeo is a Not For Profit) and you will likely have your registration
fee waived or reduced. (This has worked for us a number of times in
Australia).
Rough Conference Costs:
Cost of booth
$4,000
Flights for 2 people (others from conference will likely join stand)
$ 500
Accommodation + expenses for 3 days x 2 people
$1,200
Print outs, LiveCD etc
$ 200
Business OSGeo Shirts x 10. (Projects a professional image which is
important) $ 400
OSGeo banner / signage, can be reused
$ 250
Furniture Hire
$ 250
Lost wages for employees manning stand for 3 days x 2 people.
$...
Frank Warmerdam wrote:
Dear Marketing Committee,
In the rough draft budget prepared by the board yesterday it
was decided that we need to do quite a bit more in various kinds of
promotional efforts - for the foundation and the projects. To that end
we are prepared to commit on the order of $50000 to the 2009 marketing
budget.
However, before a final budget is finalized and approved,
I would like a marketing budget document that breaks this
amount down into likely expenditures. It would be good if this budget
could be prepared by early November.
There - I think I got through this whole message without once
spelling marketing with two Ts.
Best regards,
--
Cameron Shorter
Geospatial Systems Architect
Tel: +61 (0)2 8570 5050
Mob: +61 (0)419 142 254
Think Globally, Fix Locally
Geospatial Solutions enhanced with Open Standards and Open Source
http://www.lisasoft.com
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--
Arnulf Christl
http://www.wheregroup.com