Agree with remove/refund the unrelated sponsors.
For smaller businesses I would suggest as the cheap and cheerful sponsor level: an update of present service providers listing or such: minimum bronze level and included anyway in silver and gold packages.
In our mailings we could put a line at the bottom 'with the gracious support of our sponsors + link' or other place.
I do not see why a community of individual volunteers should highlight commercial service providers for free.
Vriendelijke groet,
Marc Vloemans
Op 24 jun. 2016 om 21:00 heeft marketing-request@lists.osgeo.org het volgende geschreven:
Send Marketing mailing list submissions to
marketing@lists.osgeo.orgTo subscribe or unsubscribe via the World Wide Web, visit
http://lists.osgeo.org/mailman/listinfo/marketing
or, via email, send a message with subject or body 'help' to
marketing-request@lists.osgeo.orgYou can reach the person managing the list at
marketing-owner@lists.osgeo.orgWhen replying, please edit your Subject line so it is more specific
than "Re: Contents of Marketing digest..."Today's Topics:
1. Re: random catchup on sponsorship (David Percy)
2. Re: random catchup on sponsorship (Alex M)----------------------------------------------------------------------
Message: 1
Date: Fri, 24 Jun 2016 10:30:36 -0700
From: David Percy <percyd@pdx.edu>
To: Jody Garnett <jody.garnett@gmail.com>
Cc: Jeroen Ticheler <jeroen.ticheler@geocat.net>, OSGeo Marketing
<marketing@lists.osgeo.org>
Subject: Re: [Marketing] random catchup on sponsorship
Message-ID:
<CANFXLQtENmHLdiK_ptFWhMGw+ouo8ZVDF_gvYRicbZFPhTFpxg@mail.gmail.com>
Content-Type: text/plain; charset="utf-8"I like Eli's suggestion to refund the donations and remove the unrelated
sponsors.On Fri, Jun 24, 2016 at 10:27 AM, Jody Garnett <jody.garnett@gmail.com>
wrote:We could also choose to just list silver and above sponsors in rotation on
our main page?--
Jody GarnettOn 24 June 2016 at 02:00, Jeroen Ticheler <jeroen.ticheler@geocat.net>
wrote:+1 on not accepting unrelated sponsors. The current Bronze sponsors
listed seem to be advertising totally different stuff. No good marketing
for OSGeo.
Cheers,
JeroenGeoCat Bridge for ArcGIS allows instant publishing of data and metadata
on GeoServer, MapServer, PostGIS and GeoNetwork. Visit http://geocat.net
for details.
_________________________
Jeroen Ticheler
GeoCat bv
Veenderweg 13
6721 WD Bennekom
Tel: +31 (0)6 81286572
http://geocat.netOp 23 jun. 2016 om 21:11 heeft Eli Adam <eadam@co.lincoln.or.us> het
volgende geschreven:
Hi Jody and all,
On Thu, Jun 23, 2016 at 11:39 AM, Jody Garnett <jody.garnett@gmail.com>
wrote:
Question for the marketing committee, since it is a bit about the
messaging
on our website.
With a revised sponsorship approach we are collecting more sponsors
(yay!)
Great, good work. If we have stable revenue from something other than
FOSS4G, that makes it easier to take different approaches with the
conference. And additional diversified foundation revenue is always
good.http://www.osgeo.org/content/sponsorship/sponsors.html
One surprise this year is collecting bronze sponsors (this was at the
$500
USD level) that are not directly from our industry. Is this something
we
should care about from a marketing/branding perspective?
Yes, we should care. Our focus is open source geospatial software;
we're not an advertising platform. The reason that we are getting
unrelated sponsors is that we are selling a really good page rank at a
very low price. I think that other OSGeo project have had to decline
sponsorships from adult or other non-related websites.Background: The original intension here was to have a way for small
business
to be represented in our organization by offering a lower price point.
The
cumulative sponsorship (combining support of OSGeo events, projects,
initiatives) also meets this need.If we raised our prices so that bronze sponsorship was no longer an
incredibly good deal for the page rank, then this would end. (i.e. We
won't ever have an over abundance of unrelated platinum sponsors.)
However, the goal is to raise sponsorship and a reasonable entry point
for small businesses which often make substantial contributions to
OSGeo projects.One idea (for next year) is to ask sponsors for a link to their open
source
landing page (example, example, example, example).
I think that we should have a requirement that sponsors be at least
related to the geospatial industry. This requirement can easily be
applied with just a bit of thought. If denied sponsors don't like
their denial, they can appeal to the Board and make their case that
they are geospatially related. I would be in favor of returning those
unrelated sponsors' money and removing them. At least no more
unrelated sponsors and no option for renewal for the existing
unrelated sponsors if we don't refund and remove.My thoughts, Eli
--
Jody Garnett_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing--
David Percy ("Percy")
-Geospatial Data Manager
-Web Map Wrangler
-GIS Instructor
Portland State University
-gisgeek.pdx.edu
-geology.pdx.edu
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://lists.osgeo.org/pipermail/marketing/attachments/20160624/00471431/attachment-0001.html>------------------------------
Message: 2
Date: Fri, 24 Jun 2016 10:40:48 -0700
From: Alex M <tech_dev@wildintellect.com>
To: Jody Garnett <jody.garnett@gmail.com>, Jeroen Ticheler
<jeroen.ticheler@geocat.net>
Cc: OSGeo Marketing <marketing@lists.osgeo.org>
Subject: Re: [Marketing] random catchup on sponsorship
Message-ID: <576D70A0.9080409@wildintellect.com>
Content-Type: text/plain; charset=utf-8Open Source and/or geospatial.
We can't rule out that some companies/orgs are users of OSGeo projects
internally. Any business that maps their customers potentially is a sponsor.So it seems some sort of questionnaire (1-4 question), asking about the
above uses could help us weed out sponsors that aren't relevant. Who is
going to be tasked with reviewing sponsors?Example questions:
1. Why do you want to sponsor OSGeo?
2. What open source geospatial projects do you use?
3. What open source geospatial projects do you contribute to?
etc...Example scenario, what if some large company sponsors us, but then makes
a public statement that goes against our Code of Conduct with
racist/sexists/etc... remarks. Do we drop them as a sponsor? As per some
voting mechanism?+1 on this rule needs to not be retro-active but apply to future new and
renewals.+1 on preference/suggestion for link to company being their page about
their open source and/or geospatial usage.Thanks,
AlexOn 06/24/2016 10:25 AM, Jody Garnett wrote:
I think it is too late for this year Jeroen, do you think the suggestion on
"linking to open source participation page" would be effective policy
change for next year?--
Jody GarnettOn 24 June 2016 at 02:00, Jeroen Ticheler <jeroen.ticheler@geocat.net>
wrote:+1 on not accepting unrelated sponsors. The current Bronze sponsors listed
seem to be advertising totally different stuff. No good marketing for OSGeo.
Cheers,
JeroenGeoCat Bridge for ArcGIS allows instant publishing of data and metadata on
GeoServer, MapServer, PostGIS and GeoNetwork. Visit http://geocat.net for
details.
_________________________
Jeroen Ticheler
GeoCat bv
Veenderweg 13
6721 WD Bennekom
Tel: +31 (0)6 81286572
http://geocat.netOp 23 jun. 2016 om 21:11 heeft Eli Adam <eadam@co.lincoln.or.us> het
volgende geschreven:
Hi Jody and all,
On Thu, Jun 23, 2016 at 11:39 AM, Jody Garnett <jody.garnett@gmail.com>
wrote:
Question for the marketing committee, since it is a bit about the
messaging
on our website.
With a revised sponsorship approach we are collecting more sponsors
(yay!)
Great, good work. If we have stable revenue from something other than
FOSS4G, that makes it easier to take different approaches with the
conference. And additional diversified foundation revenue is always
good.http://www.osgeo.org/content/sponsorship/sponsors.html
One surprise this year is collecting bronze sponsors (this was at the
$500
USD level) that are not directly from our industry. Is this something we
should care about from a marketing/branding perspective?Yes, we should care. Our focus is open source geospatial software;
we're not an advertising platform. The reason that we are getting
unrelated sponsors is that we are selling a really good page rank at a
very low price. I think that other OSGeo project have had to decline
sponsorships from adult or other non-related websites.Background: The original intension here was to have a way for small
business
to be represented in our organization by offering a lower price point.
The
cumulative sponsorship (combining support of OSGeo events, projects,
initiatives) also meets this need.If we raised our prices so that bronze sponsorship was no longer an
incredibly good deal for the page rank, then this would end. (i.e. We
won't ever have an over abundance of unrelated platinum sponsors.)
However, the goal is to raise sponsorship and a reasonable entry point
for small businesses which often make substantial contributions to
OSGeo projects.One idea (for next year) is to ask sponsors for a link to their open
source
landing page (example, example, example, example).
I think that we should have a requirement that sponsors be at least
related to the geospatial industry. This requirement can easily be
applied with just a bit of thought. If denied sponsors don't like
their denial, they can appeal to the Board and make their case that
they are geospatially related. I would be in favor of returning those
unrelated sponsors' money and removing them. At least no more
unrelated sponsors and no option for renewal for the existing
unrelated sponsors if we don't refund and remove.My thoughts, Eli
--
Jody Garnett_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing------------------------------
Subject: Digest Footer
_______________________________________________
Marketing mailing list
Marketing@lists.osgeo.org
http://lists.osgeo.org/mailman/listinfo/marketing------------------------------
End of Marketing Digest, Vol 86, Issue 5
****************************************